Twisted Pixel announces exclusive partnership with Home Depot (AFD #1)

And so it begins ...

Those fine (and funny) folks at Twisted Pixel, announced via email early this morning that they had entered into a new partnership agreement with none other than ... Home Depot.  That's right.  Instead of doing some exclusive deal with somewhere like GameStop or Best Buy, Twisted Pixel is looking to cash in on the heretofore untapped crossover potential of video games and home improvements with its upcoming game, The Gunstringer.

I COULD go into a recap of announcement, but why not let genius like this simply speak for itself?  Oh, and please keep in mind exactly what day it is today too.


PRESS RELEASE

FOR IMMEDIATE RELEASE

TWISTED PIXEL AND HOME DEPOT ANNOUNCE MARIONETTE CONTROLLER

Unprecedented partnership breaks down barriers between gamers, puppeteers, and home renovation enthusiasts.

Austin, TX - April 1st, 2011 - Twisted Pixel Games announced today, in partnership with Home Depot, a new marionette controller for the upcoming Kinect title The Gunstringer coming 2011 for the Xbox 360 and Kinect.

The new controller, previously codenamed “Project 144in. x 1-1/4in. Pine Round Dowel”, brings the feel and texture of professional marionetting into your living room. Made of professional grade pine, The Gunstringer Marionette Handle Controller is built to withstand the hardest stresses that virtual marionetting can provide.

“This groundbreaking partnership with Home Depot truly ushers in a new era of controller-free controller gaming” said Mike Wilford, CEO of Twisted Pixel Games and member of Home Depot’s Home Improver Club. “When Barry from Home Depot’s lumber section told me about the ‘rustic flair’ and ‘attractive wood grain’, I knew instantly that we had to get these rods into the hands of marionette aficionados everywhere”.

While only announced mere paragraphs ago, The Gunstringer Marionette Handle Controller has already taken the Kinect controller market by storm. Official Marionette Monthly says “With The Gunstringer Marionette Handle Controller, I can finally experience the feeling of hard wood clenched in my hands without having to visit a seedy downtown performance venue”.

The Gunstringer Marionette Handle Controller is available today from all 2,244 Home Depot stores for $2.17 MSRP. Only authorized Gunstringer Marionette Handle Controllers work with The Gunstringer. Accept no substitutes. Some assembly and sawing required. Click here to order now!

About Twisted Pixel Games, LLC
Founded in 2006 by industry veterans, Twisted Pixel is the independent game
development studio behind the award-winning titles The Maw, Splosion Man, and Comic Jumper.

The company aims to create inspiring, character-driven original IP for premiere console titles. Learn more about us at www.TwistedPixelGames.com.

About The Home Depot
The Home Depot is the world's largest home improvement specialty retailer, with 2,244 retail stores in all 50 states, the District of Columbia, Puerto Rico, U.S. Virgin Islands, Guam, 10 Canadian provinces, Mexico and China. In fiscal 2010, The Home Depot had sales of $68.0 billion and earnings from continuing operations of $3.3 billion. The Company employs more than 300,000 associates. The Home Depot's stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor's 500 index.